Luna is a visually captivating Big Cartel theme that blends modern layout design with creative flexibility. Whether you're an artist, craftsperson, or brand builder, Luna gives you the space to tell your story and present your products beautifully.
Quick Look: Luna at a Glance
Ideal for: Luna offers a spacious design with a large, standout logo—perfect for sellers who want to put their brand front and center.
Core features:
- Style & Branding: Choose from preset palettes or tailor colors to match your unique branding.
- Bold Header Display: Showcase a large header image with adjustable height to make a strong visual impact.
- Feature products branding: Choose which products to feature and customize homepage greetings and button text.
- Dynamic Slideshow: Upload up to 50 images to create a homepage slideshow and set the speed for seamless transitions to visually narrate your brand story.
- Social Media Integration: Add links to your social profiles, making it easy for customers to connect with you.
- Custom Banner Messaging: Add announcements, slogans, or promotional messages to highlight key info on your shop pages.
- Text and translations: Customize buttons, navigation labels, and other system text—or translate your shop into different languages.
Explore more about Luna below.
Image Specs
.png, .gif, .jpg .jpeg are all supported image file types. Be sure your images don't exceed 10MB - Luna supports a large logo image.
Logo size | 900 pixels by any height |
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Background image size | 200px x 200px |
Slideshow images | 900px x 500px |
Template Essentials
View a full list of everything Luna has to offer.
Navigation and layout
Adjust and organize your shop’s header, footer, main navigation menus, and overall page layout to create a cohesive and user-friendly browsing experience.
Header image | Transparent background recommended |
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Header image height | Controls the maximum height of your header image |
Navigation items | The number of custom page links to display in the main navigation |
Show search | Displays a search field in the footer |
Product list info | Shows a product's name & price on hover, or under the image |
Maximum products per row | The number of products displayed per row |
Maximum products per row (mobile) | The number of products displayed per row on small screens |
Products per page | Set the number of products displayed per page |
Product grid image style | Sets the display of images in the product grid |
Hide Big Cartel logo | Choose to show or hide the Big Cartel badge in your storefront |
Show categories in footer | Display product category links in your shop's footer |
Show custom pages in footer | Display links to your custom pages in your shop's footer |
Footer text | Show a custom message in your shop's footer |
Footer text position | Choose where to show your footer message |
Homepage
Design and control your homepage layout to spotlight your brand just the way you envision it.
Slideshow | 900 × 500 images recommended |
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Auto-play homepage slideshow | Automatically advances slides on the homepage |
Slideshow speed | Controls how quickly slides advance |
Featured video URL | Displays a featured video on the Home page (supports YouTube, Vimeo, Twitch, direct links) |
Featured products | Number of products featured on the Home page |
Featured products order | Determines the order of featured products |
Product page
Control the layout and display settings of your product pages, including image placement, product details, pricing, and how customers interact with your listings.
Price display | Sets how prices appear in your shop |
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Show prices for sold out products | Show price on product grids and pages even if sold out |
Show prices for coming soon products | Show price for upcoming products on grids and pages |
Product page layout | Layout style for the Product page |
Enable product image zoom | Click to view larger product image |
Desktop product page images | Image gallery format for desktop Product page |
Mobile product page image carousel | Show or hide image thumbnails on mobile |
Show related products | Display related products on Product pages |
Related products | Maximum number of related items to show |
Related products order | Sort order for related products |
Show sold out product variants | Show sold out variants in dropdowns |
Show inventory bars | Display product inventory bars (with inventory tracking) |
Show product stock alerts | Show low-stock alerts to shoppers |
Low stock alert | When stock drops below this number, shoppers will see low stock message. 'Almost sold out' message shows at half this amount |
Buy Now, Pay Later Messaging | Show payment options before checkout on product and cart pages |
Shop announcements
Personalize the messages that appear on your shop’s announcement banners, contact page, cart page, and maintenance screen—so you can keep customers informed, on-brand, and maybe even entertained at every step.
Announcement banner | Displays an announcement message at the top of every page. Accepts HTML for links and styling. |
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Contact page | Displays a message at the top of your contact page. Accepts HTML for links and styling. |
Cart page | Displays a message at the top of your cart page when there are items in the cart. Accepts HTML for links and styling. |
Maintenance mode message | We're working on our shop right now.Please check back soon.A message visitors see when your shop is in Maintenance Mode. Accepts HTML. |
Social Media
Connect with customers outside of your shop by sharing your social media accounts.
Supported social Media Links | Stay connected by adding your social links to your shop: Instagram, TikTok, Bluesky, Threads, X, Facebook, Snapchat, Pinterest, YouTube, Spotify, LinkedIn, Tumblr, Bandcamp |
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Text and translations
Edit default text across your shop—like buttons, navigation links, and system messages—or translate everything into another language to better connect with your audience.
Text and translations | Customize system text like buttons and navigation labels, or translate your shop into different languages |
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Translation mode | Select how text appears throughout your shop. Automatic uses default translations; Manual allows custom edits for improved translation or messaging. |
Miscellaneous
Adjust extra template options to fine-tune your shop’s design and layout.
Repeating background image | Add a background image to your shop. 200 x 200 image recommended |
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Price display | Sets how prices appear in your shop |
Show prices for sold out products | Show the price of sold out products on product grids and product pages |
Show prices for coming soon products | Show the price of coming soon products on product grids and product pages |
Shop Sprinkles | Add a fun, animated emoji sprinkle effect to your shop |
Steps
Heads up! If you are switching from another template, follow this guide to help you seamlessly switch to the Luna template.
- Log in at my.bigcartel.com.
- Go to shop designer.
- Click the Themes tab in the top left corner.
- Click Luna.
- Click Done, then Publish to apply the changes or Exit to leave without saving.