Built for Indie Sellers

Sell on your own online store, without a big platform taking a cut. Free to start, get set up in minutes.

Where Makers Like You Make Moves

    Seller using laptop
    3M+

    Shops built

    Woman with product packages
    $2.5B+

    In global sales

An Ecommerce Platform that Has Your Back
Every dollar is yours

We don't take a cut. Every single sale goes straight to you.

Indie-first since 2005

20+ years backing makers.

Real humans, real answers

A support team that actually replies.

No coding, no catch

If you can post a photo, you can start your store.

No surprise fees

Flat monthly rates so you can set your budget.

Try it out for free

Open your shop and get to know all the pro-level features.

Get your shop set up fast

Open your shop in less time than your morning scroll.

  1. Sign up: pick a name, claim your URL. You're official.
  2. Choose a template. Pick a look that fits your vibe.
  3. Add your products. Photos, prices, descriptions, done.
  4. Open for business. Connect a payment method and start selling.

“I honestly still can’t believe how easy it was. All I had to do was pick a template, add my products, do some basic setup, and that was it! My store feels totally customized to my taste, but they made it super simple.”
— Emylee H.

You're in Good Company

Painters, potters, bands, ceramicists, jewelers, printmakers—they all built their shops right here. 3M+ of them and counting.

  • Entrepreneurs
  • Bands
    Bands
  • Printmakers
    Printmakers
  • Jewelry Makers
    Jewelry Makers
  • Designers
    Designers
  • Ceramicists
    Ceramicists
  • Painters
    Painters
  • Illustrators
  • Photographers
  • Publishers
  • Entrepreneurs
  • Bands
    Bands
  • Printmakers
    Printmakers
  • Jewelry Makers
    Jewelry Makers
  • Designers
    Designers
  • Ceramicists
    Ceramicists
  • Painters
    Painters
  • Illustrators
  • Photographers
  • Publishers

COMPARE PLAN FEATURES

Find the right plan for your store. Go Gold for a risk-free start or pick Premium to skyrocket your success. Either way, you're here because you want it—and there's no better place to launch new or level up.

$0/mo
Gold
$15/mo
Platinum
$30/mo
Diamond

  • Sell online
  • Accept cards, PayPal, Afterpay, & more
  • Big Cartel mobile app for iOS & Android
  • Sales tax autopilot
  • Import products from Etsy, Squarespace, & Shopify
  • Sell digital products
  • Sell in person & take payments from your phone
  • Offer discounts & run promos
  • Unlimited label printing + up to 90% off shipping
  • Shipment tracking
  • Inventory tracking
  • Edit products in bulk
  • Easy-install apps for print-on-demand, product reviews, & more
  • Run ads
  • Google Shopping connection
  • Automatic discounts
  • Advanced discount logic
  • Prioritized tech support
  • Abandoned cart recovery

Ready when you are

Thousands of sellers took the leap, now it's your turn. Start your shop today.

Start free

FAQs